Friday, June 13, 2008

From Facebook Profile to Page, FAMU Makes the Switch to Keep Students Involved in the Digital Era

In an effort to creatively and effectively maintain open lines of communication and constant flow of information to one of its most important stakeholders, students, Florida A&M University (FAMU) is reestablishing its Facebook page.

“The Office of Communications is committed to making sure we keep our students and other stakeholders informed about the events, achievements and activities occurring at FAMU,” said Sharon Saunders, FAMU’s chief of communications and executive assistant to the president. “Facebook is one way to ensure that students are made aware of activities, issues and opportunities.”

Recently, FAMU received notification from the Facebook’s customer operations department that the FAMU Facebook “profile” would be disabled because organizations are not permitted to utilize a profile. FAMU will start to rebuild its list through a Facebook page it has been given permission to establish.

“This page will give the office the opportunity to rebuild its list of interested students and send key messages to them,” said Saunders. “The FAMU profile had generated more than 1,000 friends.”

The new FAMU Facebook page will feature up-to-date news on the institution; photo galleries showcasing campus activities; alumni and student achievements; and promotional videos. Also, “fans” of the FAMU Facebook page will receive alerts and reminders via a mass email blast.

Angel Suri, a FAMU information and communications specialist who is responsible for maintaining FAMU’s official MySpace page (, YouTube channel ( and blog (, will maintain the FAMU Facebook page.

To view the FAMU Facebook page, visit

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